Origin Tea Co.

As a class assignment, the objective for this project was to interview someone in their later twenties in order to create a tea package design based on their answers. 

I discovered that my interviewee has a very busy and active lifestyle. My approach to the design revolved around the idea of a health-conscious individual always on-the-go. 

To achieve this, I constructed a palette consisting of soft colors with a natural undertone in order to differentiate the individual flavors. The neutrality of the colors paired with the simple and clean design conveys a light and healthy feeling, while also appealing to a busy-body by avoiding clutter and excessive graphics.

Origin Tea Earl Grey
Origin Tea Peach
Origin Tea Mint
Origin Tea Rose

Created at Minnesota State University Moorhead.


*This project is student work and for educational purposes only. Origin Tea Co. is a fictional company.